Every Monday, 07:00 CET

Your GTM question has probably been answered before

Orang searches 800+ transcribed episodes from 35 leading GTM podcasts to find the benchmarks, playbooks and ideas behind your question - from operators who have actually done the work and with every answer linked back to the source.

Free. Ask Orang plus the Monday email. Unsubscribe whenever. Already have access? Open Ask Orang →

35shows tracked weekly
800+episodes transcribed
700+cited operator numbers
100%of claims cited
What we listen to, every week
30 Minutes to Presidents Club Exit Five Topline RevOps AF GTM Science Run the Numbers RevOps Lab [Un]Churned 20VC The SaaS Podcast GTMnow Mostly Growth The Customer Success Pro Podcast The LeanScale Podcast Renegade Marketers Unite Verticals The Crew Podcast The RevOps Review Outbound Kitchen CS RevSpeak Lennys Podcast Attributed The Revenue Leadership Podcast with Kyle Norton Revenue Builders GTM Live CSM Practice AI to ROI Full-Funnel B2B Marketing Show SaaS Metrics School GTM Hackers GTM Uncensored The Transaction The SaaS CFO Revenue Engine Podcast Breaking B2B Missing a show? Tell us

Transcribed through 28 Sep. New episodes land every week, and subscribers can request one from inside Ask Orang.

Use Orang when

You need what someone actually did, not what sounds right.

Four moments where a general assistant gives you an average and Orang gives you an operator, a number and the episode it came from.

You need a benchmark

Someone asks what good looks like and you would rather not guess, or quote a number you cannot source.

“What win rates are B2B SaaS teams actually reporting?” →

You are about to change something

Pricing, comp, territories, the sales process. Someone has already tried it and said how it went.

“How have teams successfully moved upmarket to enterprise?” →

You want to pressure-test an idea

A best practice gets proposed in a meeting. Find out who disagrees with it, and on what grounds.

“What do GTM leaders disagree about on SDR efficiency?” →

You half-remember hearing it

You know someone covered this. You cannot remember who, which show, or what the numbers were.

“Someone changed sales comp after moving to usage-based pricing. Who?” →
The Monday email

The three episodes worth your time, and why.

Every show that published gets scored against what a revenue leader actually needs. Three make the email. The rest get a line, so you know what you skipped.

Chosen on merit, not on habit

No show has a standing slot. Every episode clears the same bar, so a strong episode from a show you have never heard of beats a thin one from a name you have.

  • Scored before a minute of audio is bought
  • One episode per show, so no week is monopolised
  • Trailers, promos and personal-brand episodes filtered out

Balanced on purpose

A week of three playbooks is a failed week. The email mixes how to run the play with how the engine is built, and the market read goes to the full write-up.

  • Operational, systems and market judged separately
  • A market thesis competes with market episodes, not with playbooks
  • Numbers pulled out and attributed to whoever said them
Ask Orang

Not what a model thinks. What someone said.

A general assistant will tell you a good close rate is 20-30%. Ask Orang tells you Kyle Norton took Owner.com from 38% to 53% in a quarter, how he did it, and which episode he said it in.

Named, never averaged

You get the person, their company and their own number, not a range assembled from everything ever written about the topic.

Both sides of it

Where operators disagree, you get the disagreement and who is on each side, instead of a consensus that does not exist.

Or nothing at all

Ask something the shows have not covered and it tells you so. That is what makes the rest worth trusting.

Run one of these

Opens Ask Orang with the question ready. Subscribers only.
Ask Orang answering a question about usage-based pricing, naming the companies and citing the episode behind each claim

A real answer, unedited. Every bracketed number is the episode behind that sentence.

The same answer, scrolled down: how the whole of Orang splits on the question, and one card per episode the answer drew on

Keep scrolling and you get the receipts: how the whole of Orang splits on the question - counted across every episode, never asserted - the operators on each side, and one card per episode the answer actually used.

Why you can trust it

It would rather tell you nothing than tell you something invented.

Grounded, then checked

A second pass re-reads every sentence against its sources and deletes anything they do not support. Confident prose is not evidence.

One company is not a benchmark

A number from a single company is attributed to that company. One person's estimate is attributed to that person, by name.

It abstains

Ask something the shows have not covered and it says so, instead of assembling a plausible answer out of nothing.

"Orang does not cover this."  What you get when the shows have not discussed something. We think that is worth more than a confident guess.

Stefan Mersch
Who's behind it

I built this because I needed it.

I'm Stefan. I have spent over five years in RevOps. As the first GTM hire at Sastrify I helped scale the org from €500K to €10M+ ARR, and as a consultant I have worked with PE-backed companies like Lucanet and T-PRO, and fast-growing AI startups like Voize.

The podcasts are genuinely good, and there are far too many of them to keep up with. So I built the thing I wanted: someone to listen to all of it, tell me what actually mattered, and keep a record I could search when the question came up three months later. Then people asked to be added.

Start with a question you already have.

Free. Ask Orang plus the Monday email.